Grow Through It the Book
Change your Mindset, Change your Life, Change the World
Launching Everywhere November 11, 2026
Grow Through It
Watch Keith
Inspire Others
Everyone has had the worst moment in their life, personally and professionally. However, sometime in the future, you are more than likely going to experience a moment that will be worse. No one is exempt from having the best days in life and the worst days in life. When challenges arise, especially tragedy, we always fall back to our default settings.
Are you prepared to face both the worst moments in life as well as the best moments?
When Keith Sampson was asked a single question at the age of nineteen in the face of his dad’s terminal diagnosis, he was faced with a choice. The way that he answered that question could lead him down one path—or another. That choice to grow through that circumstance, as opposed to going through that circumstance, was applied to every aspect of his life moving forward.
Over the past 20+ years, Keith developed a framework that helps anyone reach their full personal and professional potential. The Grow Through It mindset begins with one choice: grow through challenges instead of simply going through them. By making that choice, you’ll transform your mindset and learn five key disciplines to elevate your default settings and become your best self.
While this mindset shift started with a choice, it is continued forward by doing the work in specific areas that can each stand on their own, but when unified, build on top of each other, allowing you to change your mindset, our life and eventually the world around us.
The Five Disciplines of the Grow Through It Mindset
Continuous Learner
Growth begins where ego ends.
Rooted in Gratitude
Gratitude grounds you when life gets chaotic.
Ridiculous Resiliency
They fall in love with the process instead of trusting the process.
Playing the Long Game
They don’t get caught up in the moment.
Understanding the Power of Influence
They understand that influence leads to legacy.
While this mindset shift started with a choice, it is continued forward by doing the work in specific areas that can each stand on their own, but when unified, build on top of each other, unlocking more power and more growth that can be applied to your personal life as well as any business aspect.
Achieving greatness takes work, but combined with this framework, will bring freedom, discovery, and a balance to your life that will move you into truly maximizing your potential. It is only then when we can change our mindset, our life, and eventually the world around us.
What Others Are Saying
Ivy Gustafson — Founder, Thought Leadership and Speaker Development
